I’ve written before about how classifieds aren’t moving quickly enough into Web 2.0 collaborative content. There’s a tendency for classifieds that are controlled by traditional media to try to stick to traditional models. ie. “We are the content aggregator, upload your ad to us and we will publish it”. I’ve got some ideas for other ways of working – and yes, I’m still tinkering with my declassifieds.com.au – but seriously, there’s a lot of room to play here. eBay and Craigslist notwithstanding. What do you think?
About The Author
Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.
March 30, 2011
April 23, 2009