Consumers Make (Parody) Ads Too. What happens when the consumer fights back against the advertiser (using social media channels)? Now that the customer has access to most of the same channels as companies, what happens when they decide to create anti-ads? Everyone from time to time has made a teensy little negative tweet on Twitter […]
Tourism Australia There’s Nothing Like… A Western Australia Tourism campaign called A Real Australian… (from exactly 4 years ago) In 2006, Western Australia’s Postcard campaign. So cute. You pick a postcard and have to finish the sentence A Real Australian…” Do you like my entry? Wish me luck! In 2010 from The Australian THE world will […]
Blog Action Day 2009 is going to be on Climate Change – this was initially an Australian initiative.
If journalist pillage social media for stories, they may find themselves on the receiving end of vicious campaigns by social networks. Eg Alice Hoffman vs Boston Glove Reviewer on Twitter. Those that live by the sword…
Explanation of a bunch of virtual goods products and services companies, monetizing social media and social network activity, as a revenue stream or business model for online communities.
While you are reading the presentation outline below I’d like you to think about the Twitter change today. Today Twitter turned off “see replies to those I’m not following”. Therefore if I’m (@SilkCharm) having a conversation with @garyphayes, and you follow me but not him, you used to see my conversation, even though it’s “one […]
Interesting story: Twitter was born about three years ago, when @Jack, @Biz, @Noah, @Crystal, @Jeremy, @Adam, @TonyStubblebine, @Ev, me (@Dom), @Rabble, @RayReadyRay, @Florian, @TimRoberts, and @Blaine worked at a podcasting company called Odeo, Inc. in South Park, San Francisco. The company had just contributed a major chunk of code to Rails 1.0 and had just […]
So often it is passion that makes a user generated content site – like a blog – great. Or a social tool such as a bookmarking site stand out above the rest. Or a social network hit the spot. Every time, passion. But what happens when the passion dies? co.mments will be shutting down Jan […]