katetribe: @SilkCharm Facebook has always been more friends than business for me & using it less & less
aDB: @SilkCharm I’m using Facebook more now that Tweetdeck brings the status msgs to me
JaredWoods: @SilkCharm Personally check it about three times a week. Corporate presence is there, but not heavily used. Too much jibba-jabba.
deltakatie: @SilkCharm I still regularly use facebook. It’s how I keep in touch and up to date with friends, family etc.
A bunch of people (maybe 5?) sent me replies but have locked accounts. I don’t publish those with a “lock” on them. After all, unlocked accounts are google-able etc. Locked ones shouldn’t be copied and pasted elsewhere. No-one sent me a DM (Direct message, like private email) which is good.
The internet as a focus group. Of course I know most of these people. By that I mean, I know a bit about each of them, I’ve seen their tweets before, I know where they work, we meet at conferences and workshops.
Easiest blog post I’ve never written. 😛 I wonder if anyone will read it?
Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.
Executive Summary: While a Business Strategy for Finance starts with the organisation's purpose and goals, a social media strategy MUST start with the customer/client/stakeholder target audience. If...