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List of 3rd Party Social Media Tools #Blab #socialmedia


Whether you are a VA looking after the Facebook and Twitter of a small business or the marketing manager who needs to social media Monitor Instagram and Risk Management, social media tools to schedule, automate, autofollow, autotweet, monitor are critical to saving time and resources. In this blab session we looked at low cost or free tools for VAs, online businesses and medium size businesses. This list is not exhaustive, just what we covered in the 1 hour chat.

Why Use Tools?

Save Time: Learn aboutautoposting and autoscheduling, natively within Facebook & Twitter as well investigate which social media dashboards are best for automation – Hootsuite, Sprout Social and Buffer. Play with automation software combined with social media dashboards to autofollow and unfollow on Twitter. Work around challenges of automating Google Plus. Includes an advanced spreadsheet conversation calendar lecture. Create bitmarks & extensions for RSS, Do Share and Recipes for If This Then That (IFTTT). IF you find the right tool it can save you time and money and staffing resources. 

Skip ahead about a minute as I was just setting up. 

When looking at Social Media tools around automation or scheduling, choose from the following

  1. Automate Facebook Posts (schedule, timing) & to Twitter
  2. Automate Twitter tweets (schedule, timing) & to Facebook
  3. Schedule blog posts with WordPress and Facebook & Twitter.
  4. Multi Platform updates – Hootsuite, Buffer, SproutSocial
  5. Schedule multi platform updates
  6. AutoSchedule (hootsuite, Buffer, sproutsocial).
  7. Feedburner and RSS
  8. Queue updates with Social Oomph (Evergreen)
  9. IFTTT – examples.
  10. Auto Follow Back
  11. Auto Reply to new followers

What would you do, not do, think about doing?

Thanks to Tom Lahey (free Chrome Extensions course), Timm McVaigh and Antiqua Lisha for joining me on the livestreamed education session on Blab!

Click to find out about the How to Automate Schedule and Autofollow on Social Media Course
Click to find out about the How to Automate Schedule and Autofollow on Social Media Course

Monitoring & RSS readers for social media:

  • NEW: Sproutsocial for monitoring (plus more).

    Use the Feedly plugin for other people’s channels e.g Top 100 blogs for your industry.

    Instructions: feedly in sproutsocial

  • Hootsuite for your own channels plus Hashtags and Lists.  Use the RSS tool for other people’s channels e.g THEIR blog. Hootsuite Syndicator
    https://www.youtube.com/watch?v=Aie1ja-N-3E
  • Netvibes for other people’s channels e.g Top 100 blogs for your industry.
  • Chrome Extensions from Tom Lahey

Autofollow on Social Media:

  • On the Mac I use Auto Mouse Click. Use sparingly, and don’t do more than 100 (slowly) if you don’t want your account taken away for you. Useful for large companies with large followings. Not recommended with small personal brands.
  • Follow: location, hashtag (eg conference) or list.
  • Instagress for Instagram (we also mentioned Latergramme)
  • Unfollow: spammers, old accounts, fake profiles, bought accounts.

Scheduling

  • You can manually schedule (natively or via a 3 rd party app) updates to go out when you are busy
  • Instagram is now added to Hootsuite which can schedule up to several hundred updates (be careful!)
  • Latergram.me for Instagram
  • MeetEdgar for Evergreen updates

We talked about

  • Alerts from Google as a gmail or as a monitoring feed (alerts.google.com – choose RSS not email)
  • TweetReach for velocity of tweets (tweetreach.com)
  • CrystalKnows (reads your social media profile and then tells other people how to email you (tone, topic, style) based on your psych profile)
  • Salesforce Marketing Cloud (Radian6) for CRM integration

We didn’t talk about (ran out of time)

I’m sure there were more and I’ll review the Blab video and add the others in. Soon. Soonish. :p xxx

 

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

2 thoughts on “List of 3rd Party Social Media Tools #Blab #socialmedia

  1. Hi Laurel,

    Thanks for including TweetReach by Union Metrics in your list of tools! Anyone interested in learning more about what TweetReach can do is welcome to run a free snapshot report at tweetreach.com or check out our live demo here: https://unionmetrics.com/product/twitter-analytics/live-demo/

    Thanks again! And if you or anyone else has any questions feel free to find us @UnionMetrics on Twitter.

    – Sarah A. Parker
    Social Media Manager | Union Metrics
    Fine Makers of TweetReach, The Union Metrics Social Suite, and more

    1. Thank you. I include Tweetreach in my professional development course at the University of Sydney and also my online 5 Steps to Social Media Marketing Campaign course (in the metrics section). Just an FYI Sarah 🙂
      Cheers, Laurel

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