Australians DO Blog – number of Australian bloggers

I’ve felt a bit like a voice in the wilderness, claiming Australians blog, we just don’t do it in a centralised, countable way (Blogger and WordPress are overseas sites). Certainly there have been some PR and media bloggers who say that Australians don’t blog or engage in User Generated Content (Consumer Generated Media). They were wrong and now we have stats (pdf) to prove it:

The report has identified that among CGM activities, consumers are most likely to share/send photos and links, with content sharing and distribution generally seen as the initial entry point to CGM activity engagement – 84 percent of Australian and 88 percent of New Zealand internet users use Web 2.01 for sharing content such as photos, links and video while similar proportions consume CGM content (83% in Australia and 88% in New Zealand). Around 78 percent of Australians and 76 percent of New Zealanders download and stream audio and video content.

Here’s the actual chart showing bloggers:

Incidentally if those figures are right – and wouldn’t you say Nielsen‘s is a leader in this field? – then Australia has better figures on Consumer Generated Media than the rest of the world. See? Not backward at all 🙂

Technorati Tags: , , , , ,

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

18 thoughts on “Australians DO Blog – number of Australian bloggers

  1. yay! No matter how crappy, or inarticulate we might be… No matter how boring or amateur… At least we blog, right?:p heh

  2. Does my blog www.collins.net.pr/blog count….even if I’m a little geographically challenged living here in New York for the next couple of years 🙂


  3. And by “Australia has better figures on Consumer Generated Media than the rest of the world.” you mean New Zealand right? (Black line is NZ, green is Oz – I am reading the graph right, bigger line = more?) Or did you annex us when you were over this side last?
    (Actually, that wouldn’t surprise me, we’d probably not even notice what with having no defense force to speak of and being the ‘eastern state’ of Oz)

    I’m off to stick strings with corks on them around a hat – I welcome our West Island overlords…

  4. I notice we’ve had a version update to Web 2.01. Sweet, where do I download the patch? 😉

    Realistically, anyone who claimed Aussies don’t blog had their head up their stats package. The fact is with the most popular blogging tools hosted offshore, it’s nearly impossible to know for sure where any user is from.

  5. Even the AUSTRALIAN Agrees with Laurel;-)


  6. Cooking has become a joyful experience with the advent of modular
    kitchens. They borrow from the best, sleekest and
    most modern designers all over the world, while
    asking of its customers a reasonable investment. Place one bed behind the other against the
    wall, and create a storage partition in between.

  7. If you used to have to practically push him out the door, but now he
    cannot leave soon enough after a date, trouble is on the way.
    Sometimes there are even buy one, get one free deals, and
    you want to get in on that. And then slowly move closer to her
    while keeping your hand on her arms and shoulders for a
    few seconds longer.

  8. It is critical to address these questions from the start.

    In time, the upper lip overlaps from the mouthpiece to the body of the tube.
    Firing up a chainsaw and doing it yourself is one of the fastest ways
    to learn how to hinge cut trees for deer.

  9. These elementals hold all of life, as well as each one’s unique aspect of true self,
    and the collective aspect of humanity’s true
    nature within them. We can use earth acupuncture to hold these points
    with rocks or triskeles buried into the earth. It’s all about cleansing
    your digestive tract and purifying your blood.

  10. Or you could be anonymously feeding the local football club,
    they giving seconds of thanks before diving in. Plans usually offer a pretty good variety of meals as well,
    with many meal delivery services changing their menu every
    four weeks. Article Source: you looking for more information regarding online shopping.

  11. Some students are able to grasp the concept early,
    whereas some students take ample time to understand the
    basics of any topics. A discernible feature of this type of observation is the asymmetrical power-relationship that governs
    both the observed teacher and observer. Tutoring
    and other supplemental educational services are prevalent
    these days, especially with the enactment of the No Child Left Behind Act.

Comments are closed.

Recent Posts