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Australia: Social Media Masterclasses: Melbourne Sydney


I have a lot of fun facilitating these workshops with the awesomely creative team from Australian Film Television and Radio School, Laboratory for Advanced Media something. (AFTRS LAMP is easier to say):

Masterclasses in Social Media and Online Communities

  • Sydney, June 19
    Melbourne, July 4
    Generating Online Buzz for Creative Projects
    Cut through the jargon and find out the true potential of Web 2.0 to initiate conversations with global audiences
    Read more >
  • Sydney, June 20
    Melbourne, July 5
    Building Social Networks and Growing Communities
    Find out how to community maintain user engagement and ensure your online audience comes back for more.
    Read more >

It sort of works this way – introduction to user generated content ( a little bit geared towards the film industry, but not much), a talk from a case study person (last week it was Bruce Moyle from Cool Shite – they do big movie stuff) then a groovy hip designer talks on sociability design and somewhere in there is … drum roll… me! We play with types of online communities, social network structures, marketing virally in social networks, blah de blah. Lots of games and little fun exercises, nothing too arduous. You are too much of a clever clogs to attend, but maybe you know someone who needs a fun way to learn about how our world is changing? But I’d still love to see you there. p.s. tell them I sent you.:)

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

One thought on “Australia: Social Media Masterclasses: Melbourne Sydney

  1. UGC eh, do ya teach em about pool?
    http://www.pool.org.au

    Is it as cool as I am hoping?

    Hint – time for some laurelp analysis.

    Love n kisses.
    Fang – Mike Seyfang.

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