Australia: another negative Facebook article

*yawn* We’ve been through this before – Australian Traditional Media: Just STOP it – but let’s face it, dissing Facebook to the press is what you do when you want media coverage yourself – for your own social network I mean. In this case, Paul Tyrrell is speaking for Linkedme.com.au:

Price of Facebook
Australians addicted to Facebook are costing their bosses almost $3000 each a year, a study shows.
Almost half of the 2800 Facebook users surveyed admitted that the website at work with 20 per cent using it more than two hours a week.
Paul Tyrrell, Development Manaer for Linkme.com.au, said that, on the average salary of %55,000, those two hours a week were costing companies $2700 per employee per year

… and as linkedme.com.au is a LinkedIn style recruitment site, I’m sure employers would be so much happier with their staff seeking out new jobs rather than their friends wall posts!

And that was the full article – just those 3 lines. No mention of the amount of important networking, contacts made, and contracts handed out due to Facebook friends. *yawn*

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Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

2 thoughts on “Australia: another negative Facebook article

  1. and what can we cost next in the never ending search to reduce wastage at work ?

    sitting in useless meetings?
    waiting for taxi’s ?
    filling out expense reports ?
    spending time in the loo because boss made you cry?

    or my favourite
    men talking about sport in the office ?

    at least facebook is fun.

  2. I’m always very suspicious when aspiring Facebook competitors with unique offerings or IT security vendors quote stats and conduct research alerting the public with dire tales – I wouldn’t expect their comments to be totally objective. I wrote a comment on this topic on my blog that may throw in some additional thoughts – see http://www.engageonline.co.nz/blog/?p=167

    I also agree with Catriona’s comments

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