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Ad:Tech Sydney – Twitter presentation


My rogueish sense of humour
My rogueish sense of humour

Before the whole shmozzle starts, I thought I’d put the “social media assets” up online (video to youtube, Powerpoint to slideshare and so on). Easier to retweet if you want.

The Powerpoint presentation

The video

I’ll edit this post later with stuff that comes up from the panel. If you’re not at ad:tech, it won’t mean much unless someone is tweeting it – try #atsyd or #atsyd3 when the time comes (at http://search.twitter.com)

LATER:

List of Australian brands on Twitter as promised.

  • ABC
  • AFL
  • AMP MyPortfolio
  • Atlassian
  • Becks
  • BigPond
  • Cascade Brewery
  • Customware
  • Domino’s Pizza
  • EarthHour
  • Fairfax Digital
  • iinet
  • Individium
  • Ing Australia
  • Jetstar
  • Melb IT
  • NetRegistry
  • NRMA
  • Rio Tinto
  • RMIT
  • RSPCA
  • Virgin Blue
  • Virgin Money
  • Vodaphone
  • Westpac
  • Zuji Australia

There’s lists of lists on the blogosphere – knock yourself out, finding more 🙂

EDIT: awesome list of Australian twittering companies and campaign backgrounds at Online Marketing Banter.

Laurel Papworth

Named by Forbes™ Magazine in the Top 50 Social Media Influencers globally, named Head of Industry, Social Media (Marketing Magazine™) and in the Power150 Media bloggers (AdAge™). CERT IV Training and Assessment certified trainer (Diplomas and Certificates etc) Adult Education. Laurel has manager Facebook Pages for Junior Masterchef, Idol, Big Brother etc. and have consulted on private online communities for banks Westpac, not for profits UNHCR & governments in SE Asia. Lecturer, social media, University of Sydney for 10 years and Laurel has 11,000 online students. Laurel Papworth personally connects to 6 million followers online and has taught around 100,000 people in the last 10 years how to be social media managers.

30 thoughts on “Ad:Tech Sydney – Twitter presentation

  1. RT @SilkCharm: Don’t forget to boo and hiss when you see the Twitter Business Bandwagon http://twurl.nl/k28t5i at #atsyd #atsyd3 😛 [LOL]

    1. one what hon? Twitter bandwagon – cos I definitely did that on the fly. Though it’s really just standard marketing exercise SWOT type stuff. I mean, not original but not really anyone elses either, y’know what I mean?

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