Laurel Papworth

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CareerOne a bit confuzzled?

 Jobs, Online Communities, Social Media Australia, social networks  15 Responses »
Jun 202009
 

On the subject of jobs, have a look at this:

Maslow’s Hierarchy of Needs shows that “sustainability of identity” is number one on our list of life requirements. Self preservation over self determination.  Knowing that we continue to exist is incredibly important to us. 

careerone

Amusing. Why? Because we rarely change jobs within 18 months. So by deleting unused accounts around the 18 month mark, CareerOne loses all that lovely marketing information. The long tail of subscribers getting jobs, losing jobs, moving into other jobs. Careerone could be our life’s work history online. The marketing data would be rich and mine-able. 

Instead it’s a temporary search site to be used and thrown away once we have a job. How silly.

To say nothing of those who are using services such as email jobs to post up links from their own blog back to CareerOne site. Why do we need to log in? Because CareerOne aren’t tracking peer-to-peer discussions, that’s why.

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 Posted by Laurel Papworth at 9:58 am  Tagged with: careerone, delete account, jobs, Social Media Australia, temporary search site

Silkcharm is…

June 2011 4 Laurel has been creating and managing virtual communities for 20 years, teaching social media for the last 5 years and was named Industry Head, Social Media by Marketing Magazine (Australia) in 2010. Forbes Magazine named her in the 50 Most Powerful Social Media Influencers in 2012 and she is also listed in the 100 Most Powerful Women on Twitter, as well as Number #12 AdAge Marketing and Media blog (Australia). More on the About page if interested.

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email: laurel [at] laurelpapworth.com
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