Miss me? I’m still in Singapore, teaching Social Media campaigns and how to build branded microcommunities for the Singapore Government. I’ll be back next week. In the meantime, here’s an interview I did with Choice Magazine on the future of social networking: In the future, we will turn to the internet to get a job, for a loan and to take out health insurance, but we’ll apply through our online social network. And this will give rise to the development of peer-to-peer economies. These are just a few of the developments that Laurel Papworth is anticipating. The internet strategist works Continue Reading…

 

I haven’t been invited to one office Christmas party this year *bursts into tears*. That would be a hint, guys. (EDIT: It worked! Rachel Slattery rescued me from social death )I wonder if The Silly Season corporate bashes will be a thing of the past, if Gen Y all work for themselves? Anyway, here’s some non-Christmas parties. The unChristmas parteh? Wild Wicked Wanton Women of the Web 2.0 drinkiesArthouse Hotel tonight.Men who buy a round of drinks are always welcome. (whaaaat?)5:30pmhere on facebook Hmm tomorrow night (Tuesday) Events Be among the first to hear about exclusive Anthill events… become a Continue Reading…

 

Two events about the lovelies of Web 2.0 – ABN Seminar and Expo Day. And DebateIT: It’s a World Wide Web of Women.The lovely Rachel Slattery is up to her usual shenanigans. This time she’s got a – what is the plural; a gaggle? – of women fronting up (guys most welcome): DebateIT: It’s a World Wide Web of Women! When: Wednesday 21st November, 2007Venue: Lecture Theatre, Museum of SydneyCorner of Phillip & Bridge Street, SydneyTime: 5.30pm – 7.00pmCost: $30 (inc. GST) * Please note this fee only covers entry to the Debate. However, please join us at Bar Luca Continue Reading…

 

I just HAD to add this in from despair,inc. You can make de-motivator posters. The McKinsey Quarterly has a report out by Jacques R. Bughin. It extrapolates out behaviour on video sharing sites and looks at how a corporate collaborative media group might work. And you can save the .pdf for future reference! Yes, I know these reports are as boring as boogers, but if you are advising a company as their internal Web 2.0 strategist, (or from externally i.e. a competitor of mine ) you need to be able to quote McKinsey and similar. As in “A recent survey Continue Reading…

 

A month or so ago, I spoke at WebJam about how frustrating it was that organisations setting the agenda for social networks are industry-based (e.g. media and advertising) and that very few are protecting everyday users/members. Add to that, none of these industry groups really provide an online community for their members (industry or otherwise) one wonders how they can protect our social media initiatives when they aren’t participating and don’t “get” it themselves. And industry organisation simply can’t take care of consumer generated content as well as their own needs! So I’m delighted to be part of a ACMA Continue Reading…

 

Hiya, if you are interested here is Liz Tay of Computerworld take on a presentation I gave the AIIA a few weeks ago: The Web 2.0 advertising machine It’s time to bust the myths that are holding back potential online marketers If the mention of Web 2.0 social networks conjures images of tech-crazed teens navigating virtual worlds at breakneck speeds or screenshots of flowery pink blogs, think again. According to Laurel Papworth, Online Communities Strategist of consultancy World Communities, the Web 2.0 world can offer business opportunities that far surpass that of traditional media. Speaking at the AIIA (Australian Information Continue Reading…

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