May 112008
 

Google find Steven’s Facebook photo first…

Industry moves afoot, dear Watson!

My primary responsibilities will be writing reports, fielding client inquiries and delivering consulting engagements.

In my research, I will write for interactive marketing professionals in particular as well as marketing and strategy decision makers in general.

Research topics will range from the Australian interactive agency landscape through to the impact of social computing on marketing and business strategy.

While based in Australia and focused primarily on this market, I will work as part of a global team that examines and compares trends across Asia Pacific, Europe and North America.

My new contact details are:

Steven Noble
Senior Analyst
Forrester Research

http://forrester.com

Steven is a great guy. Good luck with the new job Steven!

Aug 042007
 

I did an interview with Andrew Collins for voiceanddata.com.au a while ago. Just found it today. I really need to set that Yahoo pipes thing up properly for my name – Google Alerts sucks. In the interview, I talked about the impact of anti-marketing by customers on companies.: Social networks strategist Laurel Papworth also agrees, warning corporations they’ll be ‘blitzed’ if they don’t offer customers avenues of expression. To demonstrate the effects of neglecting Web 2.0, she points to the story of Sky Handling Partner, a cargo handling company. The company allegedly misplaced one customer’s luggage, leading the customer to Continue Reading…