Where ever people congregate together, yes even in social networks and online communities, there will be scammers and unethical marketers. Here’s one – join the Facebook Fanpage and be given an iPad to test. I guess there are a number of differences today.
- One is that when we are fools, taken in by the scam, a journogger (journalist that raids social media for linkbait stories) or some other party could go through the 335,000 fans and name and shame anyone he or she recognises – social media experts, politicians, other journalists. We no longer learn our lesson in private but very publicly. But this could be a good thing because…
- … scams don’t last long. Have a read of those 679 comments. Anyone who takes two seconds will know not to become a Fan. By the time Facebook deletes the page, the community will have warned each other. Open communication triumphs private shame. Continue reading »
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