I get asked all the time “if you blog, tweet, slideshare, podcast, can’t someone just TAKE your intellectual property?” My response – you are SAFER if you are open with your content than locking it down.
A few years ago,I called for an “unIndustry” association to protect user generated content (the little guy) from being ripped off by agencies and big content providers. I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities.
My Plagiarism story
I presented at WebDirections. It was either 2005 or 2006. I did a LOT of research and narrowed down from thousands of potential videos, just three, and built a story arc around those three. I did some background research, which was time consuming and indepth then presented the vidoes and research and my original analysis of what I thought was happening. A few months later, I was sitting at a conference (in the audience) and the creative director of a well known Sydney agency presented my presentation. The same 3 or 4 videos, the same outcomes, the same mistakes even. Someone had taken good notes at the conference.












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