Posts tagged as:

PR

Fashion and P.R. Social Media blogger events

by Laurel Papworth on January 18, 2010 · 60 comments

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events.
I was recently told by a P.R. person that I “had” to come to a Blogger Preview because it was the first [...]

{ 60 comments }

Job: Social Media Researcher, Sydney

by Laurel Papworth on September 24, 2009 · 10 comments

temporary job available for a social media researcher in Paddington Sydney – preferably public relations understanding

{ 10 comments }

Odd Job? Wild Rock Guy NZ

by Laurel Papworth on July 25, 2009 · 0 comments

New Zealand Winery Wild Rock Guy looking for a social media marketing Voice/Face. Think Gary Vaynerchuk…

{ 0 comments }

Social Warnings: Marketing Sherpa Affiliates scam

by Laurel Papworth on July 14, 2009 · 2 comments

Marketing Sherpa, the affiliate program learn the REAL power of social network marketing when they ignore one of their affiliate bloggers. Revenge through Social Media.

{ 2 comments }

Twitter: Haiku and London Train Station Kingsplace

by Laurel Papworth on May 28, 2009 · 1 comment

Your mission – go to the social network Twitter, write a haiku about English summer (or their approximation there of), tweet it, with the hashtag (label) of #kingsplace.  From Kinsgplace website:
Twitter
Welcome to the Great British Summer Haiku Competition!
Dear Visitor,
Kings Place has teamed up with Network Rail to create the world’s first ‘mobile poetry competition’, focused [...]

{ 1 comment }

Australia Social Media: crisis-communication-and-bushfire-emergencies

by Laurel Papworth on April 27, 2009 · 3 comments

If you are looking to download Social Media and PR Crisis Communication courseware for your workshops, it’s here. 
I’m watching 4 Corners program on the Marysville bushfires. It’s so upsetting that I’m tearing up. But more than that I’m cross – the poor warning systems is disgusting. Stuff like the sirens to call the firefighters aren’t [...]

{ 3 comments }

COURSEWARE: social media and PR Crisis Communication

by Laurel Papworth on April 23, 2009 · 27 comments

Courseware for Social Media Workshops
I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd), or physical colour workbooks via publish on demand Lulu (http://stores.lulu.com/laurelpapworth) . WARNING: I’ve ordered the new format printed workbook from Lulu but I [...]

{ 27 comments }

Behavior Guidelines: Unblocking Social Media at the Firewall

by Laurel Papworth on April 6, 2009 · 4 comments

For Public Relations who are concerned about Crisis Communication in Social Networks and are responsible for Social Media Training across the organisation. (40 Social Media Staff Guidelines here)
Facebook banned in the workplace? LinkedIn blocked because it’s an excellent jobsearch tool? Busy finding proxies to access Twitter? Using the company’s mobile phone to watch YouTube videos? [...]

{ 4 comments }

Singapore: PR Social Media Course and Crisis Communication

by Laurel Papworth on March 17, 2009 · 2 comments

Satirical cartoon- even wouldbe bank robbers need social media training from PR.
I will be in Singapore 31 March – 1 April teaching a 2 day course:
Understanding and Implementing Social Media into Your Crisis Management Strategy
When advice needs to flow quickly from group to group, social networks are critical in the dissemination of [...]

{ 2 comments }

NAB Ubank Social Media Mess

by Laurel Papworth on October 13, 2008 · 7 comments

AUSTRALIA: Which of you guys are advising NAB Bank on social media? Cos whoever you are, you are making a real friggin’ mess of it, and you make it worse for all of us!
First there was the spam comments on blog fiasco – read Duncan Riley’s take on it all. Then there’s the faux community [...]

{ 7 comments }