I always thought Beacon would work, it was just a bit too soon for some of the older bloggers, who kicked up a stink that Beacon couldn’t be turned off and the default option was “on”. Facebook, for a long time, didn’t remove it completely, they reset the default to private. Anyway, what was Beacon? Well, it put in your newsfeed when you bought something at eBay or Amazon or whatever. Superb if you did a great deal on a Louis Vuitton classic handbag on eBay, less good if you are buying “Herpes and You” on Amazon or porn at Blockbuster Video. But whether you like the concept of “shared shopping” or not, a type of social network is springing up where the members share what they have bought and how much and so on…
Dec 172009
Posted by Laurel Papworth at 2:11 pm Tagged with: beacon, blippy, Facebook, Metrics, Online Communities, research, shopping, social networks
Explanation of a bunch of virtual goods products and services companies, monetizing social media and social network activity, as a revenue stream or business model for online communities.
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Posted by Laurel Papworth at 9:56 pm Tagged with: business, business models, Metrics, Monetization, Money, Online Communities, revenue, social networks, virtual goods
2009 July – Facebook to make $550 million this year. Various revenue streams and business models of Facebook and MySpace including virtual gifts.
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Posted by Laurel Papworth at 6:15 pm Tagged with: business, business models, event management, Facebook, Google, media monetization, Metrics, Microsoft, Monetization, Money, MySpace, Nick Roshon, revenue, revenue streams, USD, virtual goods
Mar 172009
How do you know who has clicked through on a link, how many times and the sum of click thrus on retweets? Let Auntie SilkCharm explain. In dot points: Sign up to Tweetburner Add Twurl button to your toolbar Monitor pages twurled on yr archive page e.g. http://tweetburner.com/users/SilkCharm/archive Click the barchart graphic for more information – retweets for example, Twitter apps used, time of clickthroughs. In pictures. Go to Tweetburner, sign up, you’ll end up with a URL like http://tweetburner.com/users/SilkCharm/archive Drag the Orange thingie to your toolbar. This means that whenever you are on a page you want to Tweet Continue Reading…
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Posted by Laurel Papworth at 12:03 pm Tagged with: measurement, Measuring, Metrics, mike seyfang, Singapore, social media, tweet, tweetburner, Twitter, twurl
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