If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Handson means the practical exercises are computer based (we have a lab).  Please forward this (Share on Facebook, Tweet it, email, whatevs ) to anyone you think might be interested?  If you want to do a course with me later on, want early bird pricing, or just general tips on social media, you can also signup for my enewsletter (stuff that doesn’t make it on to the blog).

Social Media Campaign (one day course)

We cover the basis of a 5-step social media campaign and then use the computers to gain hands on practical use of social media tactics and tools including Facebook, Twitter, a monitoring station and a social media website. which the student can continue to use after the course. This is very intensive course.

Google Plus For Business (Morning Course)

We cover the basics of the service and then use the computers to gain hands on practical use of Google Plus for both Personal but mainly Business use, which the student can continue to use after the course. This is a very intensive course on the world’s fastest growing social network from Google. Computer access is restricted to 12 people so places are limited in this course.  Google Plus reached 49 million members (Dec 2011) in only a few months! And more interestingly, Google Plus is set to reach 400 million members during 2012. Facebook has around 800 million members – why not spend an afternoon learning about Google Plus

LinkedIn for Business (Afternoon Course)

We cover the basics of the service and then use the computers to gain hands on practical use of LinkedIn for both Professional but mainly Company use, which the student can continue to use after the course. This is a very intensive course on the world’s largest professional social network, LinkedIn. Computer access is restricted to 12 people so places are limited in this course. LinkedIn is the truly business social network and suitable for business to business (accountants, lawyers, consultants) as well as recruiters and career people. LinkedIn has 100 million members worldwide and over a million Australians active on it monthly – wy not spend an morning learning about LinkedIN?

I only teach these hands-one courses a two -three times a year but I think the next one’s will be June-July-ish? Will let you know.

By the way, you can have social media classes (computer or strategy) inhouse too. Let my PA Cheryll know you are interested and she’ll email you the details:  PA (at) laurelpworth.com is Cheryll’s email address.  My one day Uni of Sydney non computer classes are at the Centre for Continuing Education. You can keep uptodate with courses by signing up for my enewsletter.

 

I ran these a couple of times a year – the next one will be September I guess: Hands-on Computer based social media classes are being run again May in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites and tools. PREREQUISITES Please bring your email logon and password details for social media sites that require email verification. This course is not for absolute beginners – some familiarity with social media recommended. The Dates: Sydney, Tuesday 3rd May BOOK HERE Brisbane, Thursday 5th May Continue Reading…

 

I’ve been asked to speak in Melbourne on April 15th (evening) about the impact of social media, online communities, social networks and call centres. As you probably know, I believe that while marketing and PR want social networks to be about them and their needs, the customer usually has a specific question they want answered, best suited to Customer Service engaging on support and FAQ issues. And yes, the exception is when you want to play with the network and offer them competitions and campaigns. But mostly, the customer is about wanting answers, not fluffy “please call our hotline with Continue Reading…

 

measurement in social media presentation at Marketing Now!

 

Computer based social media classes on how to use Twitter, Facebook fanpages, setting them up and also blogging and rss readers and so on.

 

Darren Rowse, Australia’s number one blogger is on the speaking circuit.

 

Australian Marketing Now social media conference speakers include Chris Brogan, Laurel Papworth, David Armano, Jim Stewart, Darren Rowse (Problogger), Stephen Johnson in Melbourne September 22/23rd.

 

I’m always interested in metaGovernment. That’s not where a politician chats on Twitter or does broadcast YouTube videos or widgets for fund raising – but where voters are asked to make a difference to their own country other than donating or voting. Brazil (Portugese) (English)  has something a little similar to Future of Melbourne project: Elected officials set aside $11 million taxpayer dollars to build the most popular proposals in each of the city’s nine wards. What better way to end interminable debates and remove the decision from political wrangling: let the people decide. This is real eGovernment or The Continue Reading…

 

Wanna spend an afternoon on social media, social networks, revenue and marketing? Join Adknowledge / Digital Media and discover how to build your brand through social media. The digital tipping point – The future of branding and social media Brett Brewer (President of Adknowledge & Co-founder of Myspace) “Who killed Traditional Media” Brian Garret (Crosscut Ventures – California) “Brand Engagement in Social Media” Markus von der Luehe (Managing Director, Adknowledge Australia) Alistair Henderson (Director OMD Fuse) “I Kissed Social Network Marketing, and I Liked It.” (apologies to Kate Perry) Fi Bendall (Director Bendalls Group) “How Social Media Translates into Social Continue Reading…

 

Monday and Tuesday next week is the Sydney Online Social Networking and Business Colloration: Richard Kimber, Global CEO, Friendster Rebekah Horne, VP of Fox Interactive, MySpace Francisco Cordero, GM Bebo Paul Slakey, Director, Google I’m on abunch of things including:MONDAY Collaboration – A knowledge management revolution empowering staff and customers to deliver• Identifying the critical collaboration factors of success• Change management strategies for web 2.0 technologies• From social bookmarks to blogs – which tools can and should be used• Lessons learnedWayne Hughes, Managing Director, Virtual Medical Centre .comChris Knowles, Web Manager, Heinz AustraliaAndrew Mitchell, National Manager, Technology and Knowledge, UrbisLaurel Continue Reading…

 

Just a quick update on this old blog post about the Future Melbourne wiki and Government 2.0: The first round of collaborative drafting in the Future Melbourne wiki has now finished. Over the coming months the plan will continue to evolve under the guidance of the City of Melbourne’s Future Melbourne Team. Future Melbourne have won the Planning Excellence in Local Gov 2008 Award: Future Melbourne has been awarded the 2008 Award for Planning Excellence in Local Government from the Planning Institute of Australia (PIA) Victorian Division. The Awards recognise achievements and contributions across a diverse range of professional and Continue Reading…

 

Australia: social network and peer to peer activist group online for parents. Peer to peer support groups are all very well, but what happens when they get organised and take out advertising on TV naming and shaming your company for shenanigans? Parent’s Jury main page (the Fame and Shame awards is a PDF – don’t want to do that to you ) Kellogg slams Parents Jury MELBOURNE: Kellogg has today slammed The Parents Jury as being out of touch after the group of parents branded the marketer a liar. The Parents Jury named Kellogg’s LCM Zebra Spots bars as the Continue Reading…

 

I’ve put my name down to speak at AussieChix (thank you Google!) – this is a good event for women to practice public speaking, or to speak about something you are passionate about. AussieChix microconference in Sydney and Melbourne: October 25 2008 AussieChix aims to help women in the Australian Free Software community participate in the wider community, and one of the ways we’d like to do so is to give women more speaking experience and confidence. Therefore, we have organised an informal speaking event for October 2008: an AussieChix microconference. Date and time Saturday October 25, 2008, from 10:30am Continue Reading…

 

I was in Melbourne yesterday, giving the keynote at Glen Frost’s Frocomm New Media Summit conference. Great crowd, lots of thoughts flying around. Government 2.0 and Public Servants 2.0 View SlideShare presentation or Upload your own. (tags: government public) Basically I went through a few different types of social media networks – blog (content), wikis (collaboration) and so forth. I also included this video of RocketOn to show the Live WebRocketOn – a layer over normal web pages so that Avatars can chat about the news and play with pixel branded products. …and also made mention of non-media social networks Continue Reading…

© 2011 Laurel Papworth Suffusion theme by Sayontan Sinha