This is a series of posts (one a day so another one tomorrow!) on mistakes companies make when using Twitter for business. Entering online communities is easy (mostly) but working effectively is hard. This series shows the mistake and (hopefully) the fix. This particular post is on Velocity and Timelines in Social Media. Optus, one [...]
Tag archives for laurel papworth
#1: Mistakes Companies Make on Twitter TIMELINES VELOCITY
24th May 2010 by Laurel Papworth under Australia, Online Communities, Twitter, social media, social networks
Facebook: Reclaim Privacy Security and Safety
Facebook keeps changing around what is private and what is public in the default settings. But the crowd is smarter than the individual company so ReclaimPrivacy have tools for you. Also a diagram on private to public social networks. What will take Facebook’s place as the most secure, most protected, most private of sharing spaces [...]
NOT hiring someone based on Facebook or Twitter
21st April 2010 by Laurel Papworth under Australia, Law, Online Communities, blogs, social media, social networks
It’s dangerous to Google someone and then not give them a job – particularly if you tell them what you found and also keep a copy somewhere. Here a potential employer blogged about not hiring someone because she tweeted “I can’t bludge anymore”. Commonsense says you wouldn’t want that person as an employee but what [...]
tagged in Australia, laurel papworth, Law, personal information, privacy, recruitment, sites, social media, social network
Event: Australian Institute of Company Directors AICD social media
I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. Will you be there? No? Ah well, a little birdie (no, not Twitter) told me they are recording it. Will let you know. 10.00am – 12.00pm FORUM B: [...]
Cyberbullying and blogs – a case study Mumbrella
9th April 2010 by Laurel Papworth under Australia, Online Communities, social media, social networks
What is a cyberbully? Can adults really be bullied by pixels? Surely it’s a case of sticks and stones? Or should we speak up? Would you support a cyberbully by advertising on his site? Would you hire him to speak at your events or pay to attend events he is chairing? Or is this just [...]
Monetizing Online Communities
7th April 2010 by Laurel Papworth under Australia, Event, Monetization, Online Communities, social media, social networks
This is a presentation to ConnectNow in Sydney 2010. It’s really about “what is money” – the community requirements, how community uses money, that all money even “real” money is virtual. Social Media Monetization Connect Now View more presentations from Laurel Papworth. I’ll probably put more up once I actually GIVE the presentation. It’s just [...]
Fanpages: List of top 100+ Australian Facebook Fan Pages
Ever wondered which Australian companies, icons, brands have the most fans on Facebook? Here’s a list of fan Pages for Australian companies, in order of most fans. Please don’t confuse volume with being “good” at social media. Alriighty? Nothing to see here, move along, this is for my social media classes. I use this list [...]
tagged in Australia, brand page, Facebook, fan page, fans, favourite, laurel papworth, list, Member, numbers, social media, subscribers, top
Event: Customer Service Call Centres and Social Media
17th March 2010 by Laurel Papworth under Australia, CSR, Online Communities, customer service, social media, social networks
I’ve been asked to speak in Melbourne on April 15th (evening) about the impact of social media, online communities, social networks and call centres. As you probably know, I believe that while marketing and PR want social networks to be about them and their needs, the customer usually has a specific question they want answered, [...]
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