Episode 1 of Social Media Business: What is “the experience economy” – is it the next step on from agrarian, commodity, service…? How does value – and therefore money, currency – shift when people are more willing to pay for intangible experiences than physical goods? Can we monetize something in our minds? The first episode of my new podcast, Social Media Business, looks at revenue stream associated with providing your online community or social networks with a real world experience such as a meetup, conference or party.

I’ve started a new podcast called “Social Media Business” that will be a regular feature covering where the money is, in social networks. See end of post for more information! (RSS or iTunes)

The Experiential Economy

The experiential economy is something I know will be hugely important as we move out of the service economy. Experiences, intangibles such as social relationships and augmented play, will become the baseline by which we judge all business interactions.
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