This is a presentation I gave to one of my favourite Australian television stations:
Here are my notes (my presos work better as experiences rather than blog posts but never mind..):
I talked about social media evolution – we started with blogs as a one-to-many channel but they didn’t come with in built audiences. So Facebook came along at the right time. But Facebook is a gated community, Twitter gave us live updates and half gated discussions. In other words there is a reason why we migrate from one tool to another.