YouTube Symphony Sydney Opera House Online Community Makes Music! Imagine The X Factor but the auditions are held online, the music is classical and The London Symphony Orchestra and others “judge” the YouTube videos on the players precision and tone. Well, The Sydney Opera House hosted 25 million people (most of them online!) last night […]
In November last year, I spoke on social media and the impact it has on the Travel Writers industry. Great group – both speakers and audience. I was on a panel and then ran a bit of a workshop. I’m convinced that anyone currently in the writing/communicating industry will do fantastically well in social media. […]
I spoke on how Japanese companies were doing in social media overseas. Japanese people on the panel talked about online community and social media marketing at home, and I focussed on how it was working for Japanese companies in America, Europe, Australia etc. An amazingly popular talk, people were lined up outside to try and […]
Join Mashable in celebrating Social Media Day. Well actually they will be in the States have a little snooze no doubt, but we’ll be celebrating it here. Then after we climb into our jimjams and head to lullaby land, they will be partying on. Still, it’s the thought that counts. Wednesday June 30th is global […]
What is “the experience economy” – is it the next step on from agrarian, commodity, service…? How does value – and therefore money, currency – shift when people are more willing to pay for intangible experiences than physical goods? Can we monetize something in our minds? The first episode of my new podcast, Social Media Business, looks at revenue stream associated with providing your online community or social networks with a real world experience such as a meetup, conference or party.
Social Networking World Forum is on in California 9-10th November.
Social Media Keynote in Portugal by Laurel Papworth
social media marketing campaign course in sydney in july.