Why traditional media editors will turn to bloggers for articles in the future. Social media = content PLUS audience.
If you are managing a newspaper or TV station or radio, will you contract out work to a freelance journalist… or will you ask a known expert that blogs to write the article? Someone who is held in high regard in that industry or specialist topic, who has an audience of other people interested in that topic and who has now had 3 or 4 years of writing/blogging and retaining interest of the online community?





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Different types of Social Networks
Caveat: There’s a lot of different ways of slicing and dicing social networks. In this post, I want to show the three fundamental approaches that social networks use for activity around social media. If I was writing about identity, profile and management of friends, it would be a whole different grouping of examples.. I think. Another caveat: blogs are a technology, not a social network, so they can be used in different ways e.g. a PR blog is one-to-many, but you can have group blogs (few-to-many). They can be link sites (post a link) or media blogs (whack up video, Continue Reading…