NAB bank have a Valentine’s Day social media campaign running at the moment – encouraging people with a mortgage to “break up” with the other banks. A leaked PR message, Valentine’s breakup, secret videos in the “opposition’s offices”. Here’s the “break up letter” video.
Feb 152011
Posted by Laurel Papworth at 1:02 pm Tagged with: Bank, break up, breaking up, Commonwealth Bank, letter, NAB, other banks, social media, Westpac
Commonwealth Bank are looking for a Social (Media) Marketing Manager – Any takers?
- Share this:
- Share
Posted by Laurel Papworth at 12:12 am Tagged with: Bank, Benefits The Commonwealth Bank Group, Commonwealth Bank, financial services, institutional banking, jobs, Manager - Any takers, Manager - Sydney Located, marketing manager, Online Communities, retail, Social Marketing Manager, social media, Social Media Australia, social media strategy, social networks, web development
Jun 212009
Please add the ChipIn widget to your Facebook or blog and help raise money for Wonderwebby, Jasmin Tragas Filipino Womens Trust Bank.
- Share this:
- Share
Posted by Laurel Papworth at 4:25 pm Tagged with: Bank, charity, chipin, Facebook, filipino, finance, Go, Jasmin Tragas, microfinance, trust bank, tweet, USD, women, Wonderwebby
After the radio interview with Tony Delroy a few days ago, I’ve had an inordinate number of requests for information on social lending and microfinancing sites. Particularly Australian p2p banks. Remember a bank holds money that the community members have each – for example, salaries, or savings. Then the bank manager takes the community money and decides who to give loans to – back to a community member. Peer to peer loans (many members providing parts of one loan) simply disintermediates the aggregator/bank manager. Bypasses the middle man – the community members decide who they are going to lend the Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 1:48 pm Tagged with: aggregator/bank manager, Allison Weiss, Bank, bank manager, banking, banks, community member, creative solutions, ebay, Facebook, finance, fosik, Google, igrin, kickstart, kickstarter, lending, Lending Club, lending hub, loans, online chat groups, p2p, peer to peer, peermint, propser, reasonable size bank, Securities and Exchange Commission, social finance, Social Media Australia, social network, tony delroy, Twitter, United Kingdom, United States, Wall Street Journal, zopa
Mar 082009
… your right as a student during O-week to get a prepaid ANZ credit card? Welcome to Student Rights! This is Australia’s social, educational and commercial network for students only. The centre piece is this web site, which provides local and international students with a portal of information, resources and communication. For those lucky students that pick up an exclusive Student Rights card, they have the added benefits of Australia’s first and ONLY Prepaid Visa and member card. The Student Rights ANZ prepaid Visa card offers students the ability to load and reload funds for purchases anywhere Visa is accepted world-wide. It Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 6:23 pm Tagged with: advertising takes, Bank, community, educational and commercial network, food, Nandos, Social Media Australia, social network, social networking tools, social networks, special member, studentrights, StudentRights.com., studentrights.com.au, students, university
6:10 am on a Saturday morning and unreliable NetBank (Commonwealth Bank) is down. Again. I’m on my way to the airport, to Singapore. I need to pay some bills blah blah. I wouldn’t mind but I get this message 1 in 3 times I log in, and I log in only a few times a month. Anyone got a better bank? I’d rather they shut the branches down than the online thingie. The bank I had in England had brightly coloured “pockets” and I could name them – travel, Xmas present, new phone – and move money around small amounts. Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 12:11 pm Tagged with: Bank, Commonwealth Bank, Loathe Thee Commonwealth Bank, NetBank, online thingie, Singapore, United Kingdom
Oct 142008
If the company you work for, wants to lay marketing staff off, or cut marketing budget (right as you are in the middle of implementing blogging and wikis and Facebook uber stuff), tell ‘em no. 1. Research the customer. Instead of cutting the market research budget, you need to know more than ever how consumers are redefining value and responding to the recession. Price elasticity curves are changing. Consumers take more time searching for durable goods and negotiate harder at the point of sale. They are more willing to postpone purchases, trade down, or buy less. Must-have features of yesterday Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 12:22 am Tagged with: Bank, consumer economy, economy, Harvard Business School, Investment, Le Meur, Monetization, Online Communities, peer2peer, Sequoia Capital, social media, social networks, video
Oct 132008
AUSTRALIA: Which of you guys are advising NAB Bank on social media? Cos whoever you are, you are making a real friggin’ mess of it, and you make it worse for all of us! First there was the spam comments on blog fiasco – read Duncan Riley’s take on it all. Then there’s the faux community on UBank saying how great UBank (NAB funded) is. Pulling negative comments, promoting their own fake positive ones. Then there’s FRANK who comes in from a NAB address and denies he is a bank employee while trolling Cheryl’s blog. So, here’s the guidelines that Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 8:45 pm Tagged with: anti brand, anti community, anti marketing, anti-branding, Bank, corporate social media policies, Integrity, NAB Bank, NAB Ubank, Online Communities, PR, social media, Social Media Australia, social media marketing, social networks, UBank, whip for all our backs
Oct 112008
Leveraging social media sites for good – or evil. Here’s how you rob a bank: put an ad in Craigslist (social ads) asking for road workers, wearing a yellow vest, safety goggles, a blue shirt, and a respirator mask to take a job outside Bank of America at 11am on a specific day. Offer them $28.50 per hour for showing up. you, the bank robber, wear a yellow vest, safety goggles, a blue shirt, and a respirator mask run up to armored truck, pepper spray escape in an inner tube down a river. The police are said to be using Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 8:54 pm Tagged with: Bank, Bank of America, ebay, Online Communities, social media, social media sites, social networks, USD
Sep 172008
I bet Citizen Murdoch wishes he had WoW to add to the Fox stable. License to print money. Without killing a tree of course: You run a game for around five years, you can’t expect it to be cheap. You’ve got to run servers, pay customer service reps, pay for marketing, etc etc. World of Warcraft’s been running for four years now, so how much has the upkeep cost Blizzard? $200 million. Or, at least that’s what Blizzard disclosed during yesterday’s analyst conference call. That’s it. Staff payroll, hardware support, customer service (which, interestingly, they say is their largest department), Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 12:37 am Tagged with: analyst, Bank, social networks, USD, world of warcraft, wow
May 292008
There are now three peer to peer or social lending banks in Australia, as far as I can determine. Well Fosik hasn’t launched yet… but it’s the latest one I have found:Here is a chart:Sorry it’s unreadable, it’s the same on their site… So instead of asking your bank manager for a loan, ask the social network. An eBay of loans – except there is not one “winner” – 99 people might finance 56% of your loan. Fosik is under Beta Test so I’ll show you the one from Prosper.comShows the % of the loan so far funded, with number Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 3:40 pm Tagged with: Amazon, Bank, bank account, bank manager, banking, Britain, ebay, finance, manager for a loan, peer to peer, social bank launch, social lending site, social media, Social Media Australia, social network, social networks, telecommunications, United Kingdom, United States, USD, web 2.0
May 272008
Near and dear to my heart… | View | Upload your own The banks should be trembling. Nice preso, Sparkbuoy in New Zealand! My previous posts: Citizen Bankers and Peace Prizes (2006), Social Lending Peer to Peer Banking in Australia (2007) Australia, Social lending in social networks (2007), Social network economy or the new digital economy (2008) Business week says that social lending will be worth 10.6 billion dollars in the next oh, 18months. KaChing! Loan defaults are LOWER than in traditional banks. Tags: social networks, Online Communities, Bank, peer2peer, Australia, zopa, prosper, circle lending, social lending, digital economy, citizen Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 1:39 am Tagged with: Bank, Online Communities, peer to peer, Social Media Australia, social networks, USD
Mar 252008
Jeremiah is an analyst for Forester- here’ s a high level overview (very high level) of a presentation he gave Forum for Women Entrepreneurs and you can read more on his blog: | View | Upload your own I’m a little uncomfortable seeing those slides. I think you know I am pretty quick to hat tip – I, like most social network strategists, stand on the shoulders of giants. I do miss giving credit from time to time, but I try. There’s been a huge amount of research, PHDs and study in the area of virtual communities in the last Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 3:57 pm Tagged with: amy jo kim, Anaheim, analyst, Bank, Egypt, Facebook, flame wars, Forester, Hitachi, howard rheingold, IBM, jenny preece, jeremiah owyang, jermiah owyang, kid CEO, law-abiding environment, managing communities, NEW YORK, online community, perm, public relations, school teacher, Social Media Australia, social network, social network management, social networks, Technology support, viral marketing, viral marketing device, web-strategist
Background first, then Day One. Oh and thanks to Shel Israel for writing about and understanding the importance of this project. And Stilgherrian (hmmm, I think) So Sunday is a working day in Saudi – the weekend is Thursday and Friday. I had concerns about travelling from the Hilton Hotel to the Effat College (private woman’s University) as we were two women being driven by a male taxi driver. But it was ok – except there is bedlam on the roads here and one really big smash- up. The press conference was held in the main auditorium. All women except Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 12:36 am Tagged with: Aishwarya Rai, Angelina Jolie, Assistant, Ava Gardner, Bank, Effat College, Facebook, Hilton Hotel, Jeddah, laurel papworth, Penelope Cruz, photographer, PIN, Saudi Arabia, social media, Social Media Australia, Sydney, taxi driver, web 2.0, women
I’m never 100% sure, if a corporate blog is written by a PR person, or by a genuine C-level exec. But I can have a good guess. It doesn’t have to be the CEO, but someone with passion, a helicopter view of not only the business but the sector and someone with ability to affect change in powerful ways. Because that is what makes an addictive corporate blog – the feeling you are communicating with someone who can hear, understand and make changes. Even if they blog only once a week, dictate in a dictaphone on a plane for an Continue Reading…
- Share this:
- Share
Posted by Laurel Papworth at 1:04 pm Tagged with: asia, Assistant, Bank, business, CEO, Chief Executive Officer, Cisco Systems, copywriter, e - business, finance, Head of e-Business, IngBank, Jacques Kemp, Ramin Marzbani, Regional Head, Social Media Australia, social networks, web 2.0, web-design process, writer
I'm running small, one-day computer based