auDA misuse of power?

 Online Communities, social media, Social Media Australia, social networks  37 Responses »
Mar 222010
 

I registered OptusPoo.com.au about a year ago ,to create an online community of people annoyed with Optus. The same time that a number of others got fed up with Optus and created BadOptus etc, to be followed by other bad Optus sites. I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you”) and was in the mood to shine some social media spotlight on to poor customer service in Australia.

There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites. It auto updates with tweets from Twitter, blog posts, Facebook, whatevers. Good, bad, indifferent – all can be seen and discussed on OptusPoo. Later I added other companies just to be fair. Continue reading »

 Posted by Laurel Papworth at 7:39 pm  Tagged with: , , , , , , , , , ,

Copyright – Social Media SAVES your IP from plagiarists

 Online Communities, social media, Social Media Australia, social networks  20 Responses »
Feb 132010
 

I get asked all the time “if you blog, tweet, slideshare, podcast, can’t someone just TAKE your intellectual property?” My response – you are SAFER if you are open with your content than locking it down. A few years ago,I called for an “unIndustry” association to protect user generated content (the little guy) from being ripped off by agencies and big content providers. I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. My Plagiarism story I presented at WebDirections. It was either 2005 or 2006.  I did a LOT of research and narrowed Continue Reading…

 Posted by Laurel Papworth at 12:58 pm  Tagged with: , , , , , , , , , , , , , , ,

COI: Cost of Inaction United Breaks Guitars

 Online Communities, social media, social networks  12 Responses »
Oct 302009
 

United Airlines broke a guitar. What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000.

 Posted by Laurel Papworth at 7:15 pm  Tagged with: , , , , , , , , , , , , , , , ,

Good Game: ABC TV Show and online communities

 Media, Online Communities, social media, Social Media Australia, social networks, TV  9 Responses »
Oct 302009
 

ABC TV show sacks their host – excuse me, founding host – Jeremy Ray. In the old days, after a week of phone calls and letters to the station that would be the end of it. But now? In today’s social media climate? nuh uh. Jeremy gets online and says it’s cos he’s not a woman he got sacked, the GoodGame crew go the forums and say it was their decision, the community get their knickers in a knot and start a petition, a Facebook goup and a website called SaveJunglist (his gamer handle or nickname). Active anti-brand communities are Continue Reading…

 Posted by Laurel Papworth at 1:41 pm  Tagged with: , , , , , , , , , , , , , , , , ,

AFL: Fans help not hinder!

 blogs, Online Communities, social media, Social Media Australia, social networks  13 Responses »
May 042009
 

Michael Specht found this one on the Real Footy: The AFL has given a bunch of self-confessed football loving ‘IT geeks’ seven days notice to remove any references to the AFL, images or the mention of associated football league clubs from their footy blog. The blog contestedfooty.com – set up by seven footy-obsessed students from Deakin and Monash universities – provides commentary on matches, players and footy news. One of the site’s founders, 21-year-old student James Rose, told The Age the group received a letter from the AFL’s legal counsel demanding they stop using AFL intellectual property, stop displaying AFL Continue Reading…

 Posted by Laurel Papworth at 3:15 pm  Tagged with: , , , , , , , , , , , , , ,

Reputation Annihilation in Social Media

 blogs, Online Communities, social media, social networks  5 Responses »
Mar 162009
 

AIG got a billion dollar bailout then went on a retreat – 1/2 million dollar workshop. I want me some of that. It’s really a simple proposition from VizEdu: Company Karma Will Win.  It would’ve been nice to see the bottom line impact, such as the Engadget vs Apple stock price fiasco. Did the blogosphere ripple into traditional news? e.g. New York Times quoting Digg or a top blogger. But for a basic proposition – you can’t get away with nuffin anymore, transparency, authenticity and responsibility is the watchword – it does a great job. Wonder who else will be Continue Reading…

 Posted by Laurel Papworth at 6:33 pm  Tagged with: , , , , , , , , , , , , ,

At War: It's the little things

 Online Communities, social media, social networks  6 Responses »
Mar 162009
 

It’s the little things that set off customers into becoming anti -brand vigilantes. *laughs* This guy was taking a video outside Trader Joes, an American assorted goods store, by the look of it. : If I made a commercial for Trader Joe’s. One day I was taking a photo of a primitive but lovely hand-drawn chalk sign when a manager came running over to tell me cameras aren’t allowed in Trader Joe’s. Well, he didn’t say anything about cell phones so I decided then and there to make a commercial for TJ’s on my Treo. Up until now they haven’t Continue Reading…

 Posted by Laurel Papworth at 5:13 pm  Tagged with: , , , , , , , , , , , , , , ,

YouTube: At war with Warner Music Group

 consumer gen. media, social media  11 Responses »
Jan 252009
 

Just kinda bookmarking this one – at war with your customer and forcing your customer to go to war with you, en masse. Warner Music Group are forcing Google’s YouTube to pull videos that have any recognisable Warner music in it. Background, homage, mashups, clips, concerts, cover’s, singing the shower, you name it, gone. I know that the musicians are mostly also pissed with this too. Gary had a machinima pulled – one where he got the musicians permission – and had to push YouTube to put it back up. They did – after the musician also stepped in.  This Continue Reading…

 Posted by Laurel Papworth at 4:33 pm  Tagged with: , , , , , , , , , , , , , , , , , , , , , ,

Australia: No Clean Feed Video nocleanfeed

 Featured, Online Communities, Politics, social media, Social Media Australia, social networks, telecommunications, Twitter  7 Responses »
Nov 162008
 

TA DA! Here it is: Don’t you think that a country with backward internet, broken telcos and crap gov policies deserves hillbilly music? The whole thing is such a farce. YouTube here for those who don’t have players. I put a call out last week, on Twitter, for photos of people with post it notes and writing on hands to support the Electronic Frontiers Australia (EFA – @efa_oz on Twitter) movement of NoCleanFeed. I tweeted that if they were up by Sunday I’d make a little movie (anti-advertisement?) on Sunday. Came home late Saturday from SPAA, installed the World of Continue Reading…

 Posted by Laurel Papworth at 3:30 pm  Tagged with: , , , , , , , , , , , , , , , ,

Australia; Not Good Enough

 Featured, Online Communities, Social Media Australia, social networks  4 Responses »
Aug 192008
 

I was poking around, looking for an Australian competitor site to PissedConsumer.com and getsatisfaction.com. Came up with Not Good Enough (both .com.au and .org) – 54,000 members and started in 2002. I love finding these little powerful communities that don’t make it on superficial Top 100 lists. Who wants to sue NGE Offenders MCI TechnologiesMCI TEchnologies – aka Tomato Technologies threated NGE with legal action when they claimed that we had published gripes about their Star Trader software without giving them the right of reply. NGE maintains that it’s not our fault if companies cannot manage their email efficiently. The Continue Reading…

 Posted by Laurel Papworth at 11:36 pm  Tagged with: , , , , , , , , , , , , , , , , ,
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