16 tips to understanding and using hashtags from communities of interest, to search, to measuring velocity to #socialmedia discoverability. Hashtags are important!
Sometimes brands respond to negative criticism with humour – and merchandising. Here are some funny examples of #socialmedia and companies responding to trolls.
Using trolling as a marketing campaign on social media. Advertising used to be so polite. When Apple ripped into IBM with the Superbowl 1984 Ad, it was a shocker to the world. And unusual. Today it seems that every brand voice is experimenting with being obnoxious to get those much needed eyeballs that wander the ‘net lost in the Attention Economy. Dissing competitors is du jour.
Social Media and Voice? Do you have the guts to go cheeky? Well, your fans might.
Social Media Monitoring: RSS Extensions for Browsers Add these extensions/addons/plugins to your preferred browser if you want the browser to find the RSS feeds for you. These links/extensions may or may not work!
How to stop Google Plus spam in calendar events and hangouts. TWO places to turn off!
When monitoring social media, don’t forget to monitor social media platforms (changes at Facebook, Twitter, Google Plus, LinkedIn etc) as well as stuff specific to YOUR industry. Here’s how:
Moving from representational democracy to direct democracy and using social media to choose where the taxes go… the future of government.