I always thought Beacon would work, it was just a bit too soon for some of the older bloggers, who kicked up a stink that Beacon couldn’t be turned off and the default option was “on”. Facebook, for a long time, didn’t remove it completely, they reset the default to private. Anyway, what was Beacon? [...]
Google find Steven’s Facebook photo first… Industry moves afoot, dear Watson! My primary responsibilities will be writing reports, fielding client inquiries and delivering consulting engagements. In my research, I will write for interactive marketing professionals in particular as well as marketing and strategy decision makers in general. Research topics will range from the Australian interactive [...]
Still playing traditional marketing numbers games, this mob (from technology news daily: JupiterResearch has found that despite the growth of social networks and online communities, they have little effect on influencing online retail sales. Outlined in a new report, “US Retail Consumer Survey, 2007,” social and community sites are only driving about 12 percent of [...]
