In my 8 ways to deal with negative criticism in social media course, I outline the 8 ways to deal with trolls on Facebook and bad reviews in social media. You can ignore, educate, lawyer up, fight back, confess, own etc. (see social media chart at bottom of post). Each social media response comes with a positive and a negative possible response (and you’ll often get both). The confession step is fine – apologise away – but make sure you are not digging a bigger hole.
Why I tweeted what I did, during the Sydney Siege. Crisis Comms and managing negative tweets. Is Ignore an option?
On 13th of September, 2011 I am teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Details below […]
Hoyts and social media – what do you do when someone names and shames publicly issues with your company, like this Twitter discussion I initiated about Hoyts Cinemas? An exercise for social media students and practitioners – what do you do when someone goes on a Twant (Twitter rant)? Use the diagram covered in 8 […]
Public relations agencies will shift from managing clients to managing communities. The community will rely on them to bring them deals, and trial products, and fun campaigns. The PR people will embrace and love their new “client” and do great deals for them with Companies. PR people will enjoy this very much. And they’ll be happier and smilier for it. Heh.
BP haven’t consulted the rest of the world on solutions for Deepwater Horizon Oil Spill. And there are a lot of innovation crowdsourced communities online. I checked: none had a project to find a solution for the oil spill. Some individual bloggers have gone ahead and asked their readers for a Oil Spill solution – […]
PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. I was recently told by a P.R. person that I “had” to come to a Blogger Preview because it was the first […]
If you are looking to download Social Media and PR Crisis Communication courseware for your workshops, it’s here. I’m watching 4 Corners program on the Marysville bushfires. It’s so upsetting that I’m tearing up. But more than that I’m cross – the poor warning systems is disgusting. Stuff like the sirens to call the firefighters […]