May 072013
 

How much is a a Tweet worth, in dollar terms? How about a customer sharing a purchase on Facebook – can that make you money? by Laurel Papworth for The Australian

May 012013
 

Your sponsored posts on Facebook are hated, and customers leave ‘get out of my newsfeed’ messages in their hundreds. Welcome to social media engagement! how to write sponsored posts and not be a dork.

Apr 272013
 

Will Google Plus fold YouTube, Gmail and Places into Google Plus? Suddenly 1.5 billion users on one platform, with one page to manage. Good or no? Oh, and it suddenly screws with your SEO (search engine optimisation) and SMO (social media optimisation) in ways that you can only imagine.

Feb 182013
 

2014: Are you looking for practical computer based or lecture based training on Facebook, Twitter, social media campaigns, social media measurement etc? Here are a list of our courses and workshops in Sydney in 2013

Oct 262012
 

The best social media campaigns in communities and social media often arise out of Rituals (Christmas, Football Grand Finals) or Rites of Passage (Weddings, Births). Random Acts of Kindness taps into both, and as November 13th to 20th is World Kindness Week I expect to see social media campaigns based around Random Acts of Kindness, so thought I would highlight a few.