Feb 182013
 

Are you looking for practical handson computer based or lecture based training on Facebook, Twitter, social media campaigns, social media measurement etc? Here are a list of our courses and workshops in Sydney in 2013. 

training and courses in social media

Social media workshops

Here are a list of the next public classes that I’m teaching on social media in Sydney . Please note that most of them are small classes (10 -15 people) and as some of the courses are computer based, you have to bring your own laptop unless you discuss with us first (we can organise computers if told ahead of time).

PLEASE CLICK THE LINKS for full course outline and details.

Three Day Intensive Social Media Course on 11th Feb to 13th Feb 2013 Hands on computer based Facebook, Twitter, social media dashboards, 9 steps of a social media strategy, 5 steps of a campaign, dealing with negative criticism etc.

Social Media Campaign Course on 22nd March 2013 5 Steps of a social media campaign using Twitter and Facebook, dashboards and social media websites/campaign sites.

How to Blog/create a social media website on 10th April 2013 How to build a social media website with a blog, pages, video, articles and integrate social media, build audiences. Computer based with WordPress.

Social Media Measurement Course on 24th April 2013 What to measure, how to measure it, comparison with traditional marketing media measurements. Tools demonstrated.

Three Day Intensive Social Media Course on 13th May to 15th May 2013 Hands on computer based Facebook, Twitter, social media dashboards, 9 steps of a social media strategy, 5 steps of a campaign, dealing with negative criticism etc.

Advanced Facebook on May 24th – hands on computer based adding competition tabs and fangates to Facebook Pages.

PLEASE NOTE: These courses often fill months in advance, we apologise if you can’t get a place. Please email us to go on a waiting list if you prefer.  There are many more courses that we run privately for organisations – let us know (pa@laurelpapworth.com)  if you want one – but these are the current public classes. 

 

Aug 052012
 

Dates: Monday August 29th. Know a friend who might like the course? Please pass on!

Workshop Facilitator: Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. Author of Social Media Revenue, Laurel has consulted globally including with Singapore Government and Middle East Broadcasting, and in Australia, with Westpac, Sony, local, State and Federal Government. Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Since 2005, Laurel has been teaching online community management at the University of Sydney and she has been managing virtual communities since 1989. Laurel’s blog laurelpapworth.com has been named by AdAge in the Power150 media blogs worldwide and she is in the top 10 bloggers for Australia. Laurel has 40,000+ followers on Twitter, and 25,000 on Google Plus. Find out more about Laurel Papworth on her website.

If you would like to have a course run inhouse for your organisation or conference, please email us.

Please contact Cheryll at pa@laurelpapworth.com for direct debit information, or testimonials, more information etc. Other Training? Pinterest, Facebook, Twitter, Google Plus, Foursquare, 2 hour, 1/2 day and full day classes. More social media courses are available here

Jun 112012
 

Are you looking for a social media course? Facebook Timeline, Twitter, Google Plus for Business Pages, Pinterest, Foursquare, blogging? Here are a list of current and upcoming courses and social media training in Australia, Sydney, Melbourne, Brisbane and other locations. Facebook, Twitter, google plus education by a well known and respected social media consultant Laurel Papworth

Apr 302012
 

A three day social media training covering campaigns and strategies, revenues and measurement, monitoring and creation of social media content. Course is lecture, group activities and computer exercise based. Sydney, Brisbane, Melbourne, Canberra.

Apr 212012
 

Perth April 2012: 1/2 day step by step in social media courses. Facebook and Twitter, small classes, questions answered! part of media140 with Laurel Papworth @SilkCharm

Jan 312012
 

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Handson means the practical exercises are computer based (we have a lab).  Please forward this (Share on Facebook, Tweet it, email, whatevs ) to anyone you think might be interested?  If you want to do a course with me later on, want early bird pricing, or just general tips on social media, you can also signup for my enewsletter (stuff that doesn’t make it on to the blog). Social Continue Reading…

Sep 142011
 

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Here are the slides for them. Training departments and social media View more presentations from Laurel Papworth. The diagrams I used are on Flickr. The key points I covered: we can use social media internally to distribute (broadcast) our own training material, or we can use community tools to create the material right through to peer to peer training Pedagogical studies show we learn more effectively from our peers than from exams, teachers or books. how we “discover” educational Continue Reading…

Aug 162011
 

On 13th of September, 2011 I am  teaching a social media workshop in Singapore, AND presenting at a conference. If you want to know how to put out a social media press release, how to set up an online community monitoring station and how to measure social media, this workshop is for you! Details below and also the brochure and a discount coupon for 15% off! That’s not bad for a (full price) $399 workshop or even the full conference plus workshops. You can also download the Social Media PR Singapore brochure from Scribd. Workshop B: Social Media Monitoring Tools Continue Reading…

Apr 292011
 

Yay! Another set of social media classes for Sydney, Melbourne and Brisbane at the end of June. Hands-on Computer based social media classes are being run again June 2011 in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites and tools. PREREQUISITES Please bring your email logon and password details for social media sites that require email verification. This course is not for absolute beginners – some familiarity with social media recommended. The Dates: Brisbane, Tuesday 21 June BOOK HERE Sydney, Thursday 23rd June Continue Reading…

Mar 212011
 

YouTube Symphony Sydney Opera House Online Community Makes Music! Imagine The X Factor but the auditions are held online, the music is classical and The London Symphony Orchestra and others “judge” the YouTube videos on the players precision and tone. Well, The Sydney Opera House hosted 25 million people (most of them online!) last night for the Youtube Symphony. A hundred or so sat outside in the rain and watched the light show or the screen in Hyundai or whatever it’s called, Park. My partner and I headed to Circular Quay last night to sit in the rain and wind Continue Reading…

Mar 092011
 

I spoke on how Japanese companies were doing in social media overseas. Japanese people on the panel talked about online community and social media marketing at home, and I focussed on how it was working for Japanese companies in America, Europe, Australia etc. An amazingly popular talk, people were lined up outside to try and get in – though I think the conference itself had 8000 participants, so hardly surprising. You go to some conferences these days and the number of speakers out numbers the participants. The key for me was to look at group activity versus the use of Continue Reading…

Jul 122010
 

Social media world forum in Singapore – September Asia lights up social media! I’ll be speaking on social media monetization. Other speakers include Brian Solis, Robbie Hills from RockYou and Blake Chandlee from Facebook.

Jun 102010
 

Join Mashable in celebrating Social Media Day. Well actually they will be in the States have a little snooze no doubt, but we’ll be celebrating it here. Then after we climb into our jimjams and head to lullaby land, they will be partying on. Still, it’s the thought that counts. Wednesday June 30th is global social media day. Celebrating all things social and media-ish. Social Media Day from Mashable: As far as we know, there is no official Social Media Day. But we do think there should be one. So we invite you to celebrate the revolution of media becoming Continue Reading…

Apr 192010
 

I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. Will you be there? No? Ah well, a little birdie (no, not Twitter) told me they are recording it. Will let you know. 10.00am – 12.00pm FORUM B: The Commercial Benefits of Today’s Social Networking Platforms. This forum is now fully bookedInnovative uses of social networking in the business environment are endless. Monitoring your customer comments on Twitter provides opportunities to improve customer service and attend to complaints. New products have been launched Continue Reading…