Feb 122015

How to do a social media strategy online course with homework and writing content calendars, setting goals, target audience and key influencers. Valentines Day campaign includes a social media strategy competition.

Nov 042014

A 3 day intensive social media workshop for small groups (8-10) on Facebook, Twitter, social media strategy, campaigns, measurement. Bring your laptop!

May 222013

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft.

Feb 182013

2014: Are you looking for practical computer based or lecture based training on Facebook, Twitter, social media campaigns, social media measurement etc? Here are a list of our courses and workshops in Sydney in 2013

Jun 112012

Are you looking for a social media course? Facebook Timeline, Twitter, Google Plus for Business Pages, Pinterest, Foursquare, blogging? Here are a list of current and upcoming courses and social media training in Australia, Sydney, Melbourne, Brisbane and other locations. Facebook, Twitter, google plus education by a well known and respected social media consultant Laurel Papworth

Sep 142011

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Here are the slides for them. Training departments and social media View more presentations from Laurel Papworth. The diagrams I used are on Flickr. The key points I covered: we can use social media internally to distribute (broadcast) our own training material, or we can use community tools to create the material right through to peer to peer training Pedagogical studies show we learn more effectively from our peers than from exams, teachers or books. how we “discover” educational Continue Reading…

Apr 182010

Journalists that raid social networks like Facebook and Twitter, not caring about community, will face a backlash. There is a difference between “exposing the truth” and straight out dirt digging by sourcing content from “open” discussions and taking it out of context to sell advertising. These teachers are suing a newspaper for printing private Facebook photos. A few months ago, I wrote about journoggers – and tried to highlight the difference between bloggers/twitterers (social network members) vs journalists simply using social media to source stories (not be truly a member), and how they behave differently: Participating in the online community… or Continue Reading…

Feb 062010

I love the bit about having to be where the students are and using modern tools . Not just education should be saying that! A Singapore-based university lecturer believes educators should harness the potential of social media as it is not only practical, this is in the interest of students who will go into the workforce as “efficient knowledge workers”. Toward this end, he encourages tweeting in class. While some balk at the idea of introducing Twitter into classrooms, Michael Netzley, assistant professor of Corporate Communication Practice at Singapore Management University, told ZDNet Asia in an e-mail interview that educators Continue Reading…

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