Feb 182013
 

Are you looking for practical handson computer based or lecture based training on Facebook, Twitter, social media campaigns, social media measurement etc? Here are a list of our courses and workshops in Sydney in 2013. 

training and courses in social media

Social media workshops

Here are a list of the next public classes that I’m teaching on social media in Sydney . Please note that most of them are small classes (10 -15 people) and as some of the courses are computer based, you have to bring your own laptop unless you discuss with us first (we can organise computers if told ahead of time).

PLEASE CLICK THE LINKS for full course outline and details.

Three Day Intensive Social Media Course on 11th Feb to 13th Feb 2013 Hands on computer based Facebook, Twitter, social media dashboards, 9 steps of a social media strategy, 5 steps of a campaign, dealing with negative criticism etc.

Social Media Campaign Course on 22nd March 2013 5 Steps of a social media campaign using Twitter and Facebook, dashboards and social media websites/campaign sites.

How to Blog/create a social media website on 10th April 2013 How to build a social media website with a blog, pages, video, articles and integrate social media, build audiences. Computer based with WordPress.

Social Media Measurement Course on 24th April 2013 What to measure, how to measure it, comparison with traditional marketing media measurements. Tools demonstrated.

Three Day Intensive Social Media Course on 13th May to 15th May 2013 Hands on computer based Facebook, Twitter, social media dashboards, 9 steps of a social media strategy, 5 steps of a campaign, dealing with negative criticism etc.

Advanced Facebook on May 24th – hands on computer based adding competition tabs and fangates to Facebook Pages.

PLEASE NOTE: These courses often fill months in advance, we apologise if you can’t get a place. Please email us to go on a waiting list if you prefer.  There are many more courses that we run privately for organisations – let us know (pa@laurelpapworth.com)  if you want one – but these are the current public classes. 

 

Aug 052012
 

Dates: Monday August 29th. Know a friend who might like the course? Please pass on!

Workshop Facilitator: Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. Author of Social Media Revenue, Laurel has consulted globally including with Singapore Government and Middle East Broadcasting, and in Australia, with Westpac, Sony, local, State and Federal Government. Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Since 2005, Laurel has been teaching online community management at the University of Sydney and she has been managing virtual communities since 1989. Laurel’s blog laurelpapworth.com has been named by AdAge in the Power150 media blogs worldwide and she is in the top 10 bloggers for Australia. Laurel has 40,000+ followers on Twitter, and 25,000 on Google Plus. Find out more about Laurel Papworth on her website.

If you would like to have a course run inhouse for your organisation or conference, please email us.

Please contact Cheryll at pa@laurelpapworth.com for direct debit information, or testimonials, more information etc. Other Training? Pinterest, Facebook, Twitter, Google Plus, Foursquare, 2 hour, 1/2 day and full day classes. More social media courses are available here

Jun 112012
 

Are you looking for a social media course? Facebook Timeline, Twitter, Google Plus for Business Pages, Pinterest, Foursquare, blogging? Here are a list of current and upcoming courses and social media training in Australia, Sydney, Melbourne, Brisbane and other locations. Facebook, Twitter, google plus education by a well known and respected social media consultant Laurel Papworth

Apr 302012
 

A three day social media training covering campaigns and strategies, revenues and measurement, monitoring and creation of social media content. Course is lecture, group activities and computer exercise based. Sydney, Brisbane, Melbourne, Canberra.

Jan 312012
 

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Handson means the practical exercises are computer based (we have a lab).  Please forward this (Share on Facebook, Tweet it, email, whatevs ) to anyone you think might be interested?  If you want to do a course with me later on, want early bird pricing, or just general tips on social media, you can also signup for my enewsletter (stuff that doesn’t make it on to the blog). Social Continue Reading…

Apr 292011
 

Yay! Another set of social media classes for Sydney, Melbourne and Brisbane at the end of June. Hands-on Computer based social media classes are being run again June 2011 in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites and tools. PREREQUISITES Please bring your email logon and password details for social media sites that require email verification. This course is not for absolute beginners – some familiarity with social media recommended. The Dates: Brisbane, Tuesday 21 June BOOK HERE Sydney, Thursday 23rd June Continue Reading…

Apr 062011
 

I ran these a couple of times a year – the next one will be September I guess: Hands-on Computer based social media classes are being run again May in Sydney, Brisbane and Melbourne. These are small classes, in front of the computer for those who want to set up their own social media sites and tools. PREREQUISITES Please bring your email logon and password details for social media sites that require email verification. This course is not for absolute beginners – some familiarity with social media recommended. The Dates: Sydney, Tuesday 3rd May BOOK HERE Brisbane, Thursday 5th May Continue Reading…

Oct 022009
 

Computer based social media classes on how to use Twitter, Facebook fanpages, setting them up and also blogging and rss readers and so on.

Sep 172009
 

hands on computer based course with some strategy on how to blog for business.

Apr 232009
 

Courseware for Social Media Workshops I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd), or physical colour workbooks via publish on demand Lulu (http://stores.lulu.com/laurelpapworth) . WARNING: I’ve ordered the new format printed workbook from Lulu but I need to check formatting, make sure fonts etc haven’t gone mad. Check back here – I’ll remove the warning in 3 days when the workbook arrives.  By the way, the converting, uploading and distributing of this content for free would go faster if I Continue Reading…

Apr 142009
 

I think it’s been a couple of years since I last ran this course – dunno why, maybe because it’s not business focussed specifically, more a general, handson, computer, How To Blog Course (1 full day), on 30th May at the University of Sydney.  Course description: Been thinking about creating a blog for your business or hobby? If you are a budding writer, have a passion for your hobby, are travelling soon and want to keep a travel photo diary online or simply have something to say, this course will teach you the basics of blogging and how to gain Continue Reading…

Mar 172009
 

Satirical cartoon- even wouldbe bank robbers need social media training from PR. I will be in Singapore 31 March – 1 April teaching a 2 day course: Understanding and Implementing Social Media into Your Crisis Management Strategy When advice needs to flow quickly from group to group, social networks are critical in the dissemination of information. Understanding the social media Government’s worldwide have used, social media such as Faceboook, blogs, wikis and MySpace to keep affected regions uptodate on the latest news on everything from earthquakes to equine flu. Companies are using social networks to monitor crisis with branding in Continue Reading…

Dec 182008
 

Social Media Campaigns: please see your doctor if symptoms persist. Do you know someone a little social media…challenged? They might like to explore social media campaigns in some depth? My courses fill up pretty quick at the University of Sydney, but this semester we are running the course twice. To cater for extra interest. These are one-day professional development courses. They give an adhoc Facebook or Twitter user an overview of marketing into social network, and tools to engage, create, monitor, analyse social media marketing campaigns. And lunch. Web 2.0 – Facebook, blogs and marketing Class code: 09SMR1007 | Status: Continue Reading…

Oct 082008
 

THIS FRIDAY! There are two places left on Friday’s Web 2.0 – Facebook, blogs and marketing course that I teach at the University of Sydney, Centre for Continuing Education (Professional Development) Probably:Social Media Audit – finding and listening to what’s going on. How not to be overwhelmedEngaging with bloggers. Blogging, using social media for PR and marketing. One to many channel etc.What is Facebook to marketers – few to few, gated community.Ripple distribution of content and discussions.Monitoring your campaign.Oh and probably some statistics, setting metrics and analytics. Good news is, you get a Uni Sydney Certificate for the day’s course. Continue Reading…

Aug 292008
 

Update: For latest courses, please see  Australia Social Media Courses – Sydney, Melbourne and Brisbane . Another one of my infamous Facebook Blogs and Marketing (Web 2.0) courses at the University of Sydney Professional Development centre (public courses) is coming up on Friday 10th October: Web 2.0 – Facebook, blogs and marketingCourse description: You probably already know a little of YouTube, Facebook, Flickr and del.icio.us. In this one-day course you’ll get a real taste of the marketing power of the new Web 2.0 services: blogs and wikis, user-generated content, citizen journalism and social software. We’ll look at case studies of Continue Reading…