Oct 072009
 

Electrolux global social media summit in Stockholm with video of me Laurel Papworth as the representative from Australia/Asia.  Peter Shankman from HelpAReporterOut was part of the summit too!

Electrolux hosted a global social media summit from Stockholm, Sweden on Monday night. They invited a social media strategist from each continent to speak for 10 minutes on the State of Social Media in their country or region. There was dodgy sound – India and Hong Kong were worse than mine and hardly able to be heard. The American representative was Peter Shankman, the guy that started HARO – Help a Reporter Out, initially as a Facebook group and now a mailing list of 100,000 supporters.  I have blogged about before.  I was invited to speak as the Australian representative:


Note, I haven’t been in online marketing since 1989 – I’ve been in online communities since 1989. Kind of a major difference.

This was completely unrehearsed, off the cuff,  at nearly 1am in the morning, not exactly the lavish production you see elsewhere. 100 or so people in the audience -Swedish companies, lots watching online and only a few on Twitter stream.

I mentioned some Australian key players:

It’s really important to me that Australia and the region is represented internationally.  And to that end, I’ll keep pluggin’ away.

  • Laurel Papworth

    Skyping into the Global Social Media Summit, Stockholm http://bit.ly/ewRjP One rep from each continent. Australia FTW!

  • http://twitter.com/silkcharm/status/4677679512 SilkCharm

    Skyping into the Global Social Media Summit, Stockholm http://bit.ly/ewRjP One rep from each continent. Australia FTW!

  • http://twitter.com/searchtempo/status/4677925634 John Hacking

    Australia: Electrolux Global Social Media Summit: Electrolux social media summit in Stockholm with Laurel Papwo.. http://bit.ly/i7HV6

  • http://twitter.com/silkcharm/status/4678654446 Laurel Papworth

    http://bit.ly/ewRjP mentiones @nickgonios @cameronreilly @duncanriley @insqribe RedBubble and other Aussie social media peepz

  • http://twitter.com/insqribe/status/4678705558 insqribe.com

    Thanks! RT @SilkCharm: http://bit.ly/ewRjP @nickgonios @cameronreilly @duncanriley @insqribe RedBubble and other Aussie social media peepz

  • http://twitter.com/ecomunidades/status/4680957540 comunidades

    Australia: Electrolux Global Social Media Summit
    :
    Electrolux hosted a global social media summit from Stock.. http://tinyurl.com/yeztu4g

  • http://twitter.com/leedman/status/4696892295 Albert Down

    Read #fb Australia: Electrolux Global Social Media Summit | Laurel Papworth … http://ow.ly/15TwYf

  • http://twitter.com/bhackett/status/4697006752 Brian Hackett

    Australia: Electrolux Global Social Media Summit | Laurel Papworth … http://bit.ly/2AhAhd

  • http://twitter.com/jansegers/status/6045763751 jansegers

    RT @SilkCharm Australia: Electrolux Global Social Media Summit | Laurel Papworth- Social Network Strategy http://bit.ly/uHxhX

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