Comments on: Academy Awards: Oscars Social Media

By: Rashas

Rashas — Mon, 08 Mar 2010 07:53:41 +0000

TV Audience really should decline as more distribution channels emerge. The tired notion that people (read families and lonely people with cats) can be tied down to viewing something in another market’s “prime time” because it suits TV broadcasters and brand advertisers must surely be up for review. I imagine there is a good case for a ‘follow the money’ to see how interconnected the films nominated are with the people paying for the award show and buying the TV adspace.
Fashion is a great example I suspect some people will get their red carpet fashion fix from a source other than main broadcast, probably a medium that will allow interaction “Did she really wear THAT?” should be a dialogue held via social media and independent of the awards themselves.

By: Laurel Papworth

Laurel Papworth — Mon, 08 Mar 2010 06:13:15 +0000

I would prefer to watch Sundance awards, not Oscars as the big night of nights. But they just don’t have the audience. Which I guess is the thrust of my argument. I think… maybe… heh.

By: c0up

c0up — Mon, 08 Mar 2010 06:07:28 +0000

Yes? I see your point re: the ad revenue, but I would hate for these awards to be dictated by something like that. Maybe that’s a naive view of the world, or my love of movies [not just the ones making the $$] talking.

By: Laurel Papworth

Laurel Papworth — Mon, 08 Mar 2010 05:40:30 +0000

it reminded me of Eurovision- I wouldn’t watch it on it’s own, but with Twitter it becomes “must watch viewing”

By: Laurel Papworth

Laurel Papworth — Mon, 08 Mar 2010 05:39:31 +0000

well with the numbers of audience declining, can they afford to leave it alone?

By: Kris

Kris — Mon, 08 Mar 2010 05:30:58 +0000

It amazes me that the organizers & official tweeters weren’t doing a better job with this – especially considering the declining trends in viewership. The missed a great opportunity through SM – and they would be wise to watch the feed… Although, now it’s too late. Isn’t it interesting that most people thought tweeting about it was better than watching it?

Thanks for your comments!

By: c0up

c0up — Mon, 08 Mar 2010 05:30:19 +0000

I am more than happy to let AMPAS members determine who deserves these awards. There are enough awards shows out there decided by the population, and I’m sure they’ll all start having a “Vote by Twitter” category soon enough. Who knows, maybe even The Oscars will cave in and create another category, but please leave the majority of the show alone.

Down with the vox populi!