About
This page is for Conference Organisers who require a bio and photo for brochures, for The Press requesting interviews and for companies looking for an experienced International social media strategist based in the Australia or Asia area.
SHORT BIO
Laurel has been named Head of Industry, Social Media (Marketing Magazine) and her blog LaurelPapworth.com has made her the #5 blogger in Australia (B&T Magazine) and in the Top 150 Media/Marketing blogs in the world (AdAge USA). She has been creating and managing online communities for over 20 years, including IRC, Usenet, Ultima Online forums and inworld game moderator management. Laurel has taught social media marketing courses since 2005 and consults on blog, Facebook, and Twitter courses to business and Government around the world, as well as keynoting at international conferences on social media.
Laurel has a popular iTunes podcast called Social Media Business on revenue and monetization in social networks and has written and published extensively on social media including a number of books.
Her clients include Westpac, Singapore Government, Middle East Broadcasting (Saudi Arabia), Channel Ten, and PR and Marketing Agencies in Australia and Asia.
Laurel teaches one day social media marketing courses at the University of Sydney Centre for Continuing Education, and 2 day courses at the Australian Film Television and Radio School.
Photographs are available for download at Flickr.com
CONTACT Laurel Papworth
Please contact Laurel on 0432684992 (+61 432684992) or email: laurel (at) laurelpapworth.com.
Follow me on Twitter.com/silkcharm or add me on Facebook or LinkedIn.
ABOUT LAUREL:
Laurel is one of Australia’s top social media strategist, a renowned keynote speaker and respected thought leader on the business of being social.
PRESS:
She is in the Power150 Media and Marketing blogs globally (Advertising Age), # 3 Media Marketing blogger in Australian (B&T Magazine), and regularly interviewed about social networks in international press and on Australian TV shows and Radio National, Vogue Australia, The Australian and the Fin Review, SMH, Telegraph, and various magazines.
For Conference Organisers:
Laurel was named Industry Head, Social Media (Marketing Magazine) in 2010, is currently #4 woman blogger in Australia (BlogChicks), #5 Australian blogger (B&T Magazine) and in the Power150 Marketing and Media blogs in the world (AdNews USA). Her books are available for download (7000 downloads so far),
Laurel has been a virtual communities/online Community/Social Network consultant since 1989 when she was involved in Twin Peaks IRC and Usenet groups online. For the last decade, Laurel has been running virtual worlds and MMORPGs as a game moderator, forum admin, customer service manager and marketing consultant. Laurel has a patent in social network currencies and is considered a leading social media monetization strategist worldwide.
Since 2005, Laurel has been teaching social media classes, including at the University of Sydney, has advised projects such as Interactive (social media) Emmy award winning Scorched.TV and recently went to Saudi Arabia to work on the iMatter Project for Middle East Broadcasting, teaching Arabic women how to blog and use social media to gain a “voice”. She also runs workshops on Government 2.0 on their social media strategies in Asia.
PROFILE PHOTOS: There are larger fotos at FLICKR (click ALL SIZES at the top, and download). Most recent one is below (right click image to download)
CLIENTS
Laurel consults at executive level and facilitates strategic workshops on the impact of social networks on industry sectors, teaches marketing, blogging and social media courses for companies and runs workshops for small and home business on behalf of the Australian Government. Click here for Testimonials .
SOCIAL MEDIA CONSULTING
Laurel has consulted with a substantial number of companies, not for profits and government departments in Australia, Asia and Middle East including:
Telecom New Zealand, Middle East Broadcasting (Dubai/Saudi Arabia), Singapore Ministry of Defence, Fairfax: RSVP Dating Community, Sony Corporation, Universal McCann Erickson WorldWide, CHANNEL TEN: including Australian Idol community, Sulake: Makers of Habbo, Macquarie Leisure, Macquarie Media, New Holland Publishing, Australasian, Performing Right Association (APRA), Peoplebrowsr, MySongcast.com unsigned bands community, Screen Producers Association of Australia (SPAA), Australian Conservation Foundation, Australian Businesswomens’ Network, Pink Sofa online community, ABC Australia, National Archives of Australia (gov), The Australia Council, Department of State and Regional Development (gov), Deparment of Education, Department of Primary Industry (gov), Australian Film Television and Radio School (edu), University of Sydney (edu, public), University of Western Sydney (edu, Masters program).
CROSS MEDIA, Online Media
Laurel also mentors TV and Film social network projects at the Australian Film and Television School as well as teaching Marketing and blogging courses at the University of Sydney, and has taught Social Media as part of a Masters of Convergent Media at the University of Western Sydney. She currently runs workshops in Singapore, Shanghai and Malaysia with government and media companies on innovation and cross media.
HISTORY:
Laurel Papworth has been involved in social networks online since 1989, when she ran a media Usenet newsgroup and an IRC chat channel. Since then, Laurel has worked with gaming sites (official communities for Everquest and Ultima Online, amongst others), technical developer, health and media communities. At an Enterprise level, Laurel was involved with digitising Fairfax (Sydney Morning Herald) in the early ’90s, established Convergent Media at Optus in the late ’90s and enterprise communities of practice for Cisco Systems in Asia (2000’s). She currently consults worldwide for Channel Ten Australian Idol, Sulake (makers of Habbo) Finland and recently (March 2008) finished a week of keynotes and workshops in Saudi Arabia teaching Arabic women how to blog. Laurel consults privately but also teaches Facebook, blogs and Marketing at the University of Sydney (for the last 3 years) and social media courses throughout Singapore, Kuala Lumpur and Shanghai.
HEADSHOTS FOR BROCHURES: Here at Flickr (downloadable as jpegs) – more photos there too.
Right click and save to download high rez jpeg.
Upcoming conference presentations and workshops are here.
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